Growthbites by GrowthRocks
Our podcast isn’t just another resource for the average marketer—it’s designed for marketers and brands who want to stay at the forefront of digital and growth marketing. We focus on the key developments shaping the industry, from emerging trends to game-changing strategies, with AI playing a significant role in the conversations we share.
We don’t get bogged down in technical jargon or deep dives into complex concepts. Instead, we prioritize practical, actionable insights that inspire a shift in your mindset. Our goal is to help you cultivate a growth-first approach—one that allows you to see opportunities everywhere and equips you with the tools and strategies to seize them. Whether you’re looking to innovate, scale, or think bigger, this podcast is your go-to guide for making a meaningful impact.
Growthbites by GrowthRocks
S01E05 • Brain Rot - Time for reflection regarding this WotY
This episode (based on the recent blog post) shines a spotlight on a pressing societal issue—our deteriorating cognitive health caused by relentless exposure to low-quality digital content. With "brain rot" being declared Oxford’s 2024 Word of the Year, it’s a glaring wake-up call for social apps and marketers. This isn’t just a clever phrase; it’s a damning indictment of the digital strategies that prioritize engagement metrics over meaningful content.
The rise of this term is evidence that something is fundamentally broken in the way digital platforms operate, encouraging mindless scrolling and superficial interactions. The article challenges those responsible—marketers and app creators—to take accountability, reflect on their role in this phenomenon, and shift toward fostering healthier, more constructive digital environments. It’s not just users who need to change their habits—it's the entire ecosystem.
